Value Investing, Growth Investing, Index Investing

1. Value Investing

What it is:

Buying stocks that are "undervalued" — meaning they're cheaper than what they're really worth.

The idea:

You find a good company whose stock price is low now, but will go up over time as the market realizes its true value.

Famous Example:

Signs of a value stock:

Pros
  • Buy good companies at a discount
  • Historically strong long-term performance
  • Can provide dividends
Cons
  • May take time to pay off
  • Sometimes a company is cheap for a good reason

2. Growth Investing

What it is:

Buying stocks in fast-growing companies, even if they're more expensive. The goal is to ride their rapid growth.

The idea:

Invest in companies that are expanding quickly, with rising sales, profits, and potential future profits.

Famous Examples:

Signs of a growth stock:

Pros
  • Potential for big gains if the company keeps growing
  • Exciting, innovative businesses
Cons
  • Can be very volatile
  • Higher prices mean higher risk if growth slows

3. Index Investing

What it is:

Buying index funds or ETFs that track a market index (like the S&P 500). It's a way to own a little piece of many companies at once.

The idea:

You don't try to pick winners. You own the whole market and let it grow over time.

Famous Examples:

Why people like index investing:

Pros
  • Broad diversification in one investment
  • Low fees
  • Historically strong long-term returns
Cons
  • Won't beat the market — you'll match it
  • Still goes up and down with the market

Which should you choose?

It depends on your goals and comfort with risk: